Title : Engineering Director

Matthew is Director, Engineering, Solutions Development for Avnet Asia. He is based in Hong Kong.
Prior to joining Avnet, Matthew has accumulated over 20 years of experience in field-programmable gate array (FPGA), demand-side platform (DSP), microcontroller software development and technical marketing. At present, Matthew is responsible for system development, intelligent machine learning, application algorithm and business development in Asia.
Matthew holds a Master’s degree in IC Design Engineering from the Hong Kong University of Science and Technology and Massachusetts Institute of Technology( MIT) for Innovation, Trending Management.

Title : Product Manager

Title : Director of Distribution and Marketing – FCI Basics BU

Gijs brings over 20 years of international experience as a strategic marketing and business development leader, helping technology driven manufacturing companies develop and execute sustainable growth strategies for technologies and innovations. Current responsibilities include driving revenue growth of the global FCI Basics BU with marketing strategies and action plans for specific market segments and applications, and ensuring a greater presence and performance of the product portfolio in the worldwide Distribution channel.

Title : Product Manager BMS

Konrad Lorentz holds a Bachelor’s Degree in International Project Engineering from Reutlingen University. He joined NXP through a thesis paper on the Automotive Value Chain in 2020 and now holds a position as Product Manager in the BMS Marketing Team.

Title : Power Solution Group Business Marketing Engineer – EMEA

Didier Balocco received is engineering degree from in the "École Nationale Supérieure d’Électronique et de RadioÉlectricité de Bordeaux", France in 1992 and his Ph. D. degree in Power Electronics from the University of Bordeaux in 1997. In 1996, he joined AEG Power Solutions, formerly Alcatel Converters, as a research engineer for DC-DC and AC-DC converters design in a range of 1 W to 1 kW mainly for telecom equipments. He managed the research activities from 2000 to 2014. He published more than 10 papers on power electronics. He holds 1 patent. From 2011 to 2013, he worked 18 months on a 15-kW solar inverter (DC-AC) module for a 150-kW cabinet in Dallas, Texas, USA. His main interests during this period were switching mode power supplies, converter stability and modeling as well as high power factor rectifiers.
He joined Fairchild Semiconductor in August 2014 as a Field Application Engineer (FAE) supporting south of France, Spain and Portugal. In 2016, onsemi acquired Fairchild. In 2018, he moved to a new role inside onsemi. He is currently a Business Marketing Engineer for Europe focusing on power devices and Silicon Carbide.

Title : Field Application Engineer

With his extensive product knowledge and customer development experience in a range of markets — including automotive and industrial — Jiang Tao currently serves as a field application engineer at Vishay China. In this role, he is responsible for defining new products, identifying emerging markets, and providing technical support for the R&D projects of key accounts with customized solutions that meet their unique requirements.

Title : Director, Professional Services - Asia

Ronald Leng has over 35 years of research and industry experiences from his many leadership roles in planning, operating and managing manufacturing plants for multinational companies. Ronald was the Director of systems and process engineering with Thomson Group and heads the Regional Process and IT departments at REC Wafer Plant where he was responsible for global process management, equipment engineering, systems and data-centric systems like LIM, MES, ERP, EDS  and Advanced Manufacturing Engineering.  Ronald is the Lead for Smart Factory initiative at A*Star and Lead Inventor for Smart System Framework to jumpstart digital transformation and rapid company assessment for digital readiness from first mile operations to last mile logistics.  Ronald also headed the IFS ASIA Business Consulting division and Infor Global Consulting teams.  He managed the full portfolio for Enterpise Busines Solutions. He champions sustainable development of smart factories, IT strategies and digital transformation of factories to operate as connected factory and Future Of the Manufacturing (FOM).

Title : Sr. Segment Marketing Manager for Industrial Automation & IIoT

Wil Florentino is a Sr. Segment Marketing Manager for Industrial Automation & IIoT for the Embedded Business Unit at Micron Technology, one of the world’s leading Semiconductor Companies. His role includes providing market intelligence and expertise in support of new product roadmap devices used in industrial verticals. Mr. Florentino has over 20 years experience in embedded semiconductor technologies – from SoCs, FPGAs, microcontrollers, and memory, primarily focused on industrial applications.

Title : Distribution Manager – Commercial/Industrial BU

Greg MacDonald is Distribution Manager for the Commercial/Industrial business unit (BU) in the Amphenol Communications Solutions group. With over 20 years of experience in the electronics component and interconnect industry, his main responsibility is growing revenue in the distribution channel and bringing more awareness to the very diverse product portfolio. Greg is skilled at building and fostering relationships with Amphenol’s distributor partners and bringing sales and engineering teams together from around the world to find opportunities and solutions.

Title : Industrial Automation Marketing Manager

Christian Castel Is senior Marketing Manager and Industrial Automation Segment lead for the Edge Processing Business Line at NXP Semiconductors. He has over 14 years of experience in the industry establishing strategic partnerships and supporting customers in their adoption of new technologies for optimized industrial solutions. He graduated from the ESIEE group in Paris with a Bachelor of Science in Microelectronics and a Master in business management and IT networks.

Title : Director of RF Solutions, TE Connectivity

Gordon Barber is Director of RF Solutions, for TE Connectivity, Data and Devices Business Unit. Gordon leads the RF Solutions team and focus support on 5G and IoT business opportunities.
Gordon's career spans 20 years in the RF industry and includes leadership and product management roles with Laird Connectivity and Galtronics Corporation. In addition, Gordon has extensive Antenna Engineering experience at Pulse Electronics, Micro-Ant and Seavey Engineering Associates.
Gordon earned a Bachelor of Science, Electrical Engineering from University of Massachusetts.

Title : Director of Industrial, Vision, Healthcare & Sciences markets at AMD

Chetan Khona is the Director of Industrial, Vision, Healthcare & Sciences markets at AMD, based in New York. Joined Xilinx in 2000, Chetan has been working at Xilinx for over 20 years. Captivated by the creative potential of Xilinx devices to solve embedded design challenges in a fundamentally differentiated and efficient manner while a student at the Georgia Institute of Technology in 1996, Chetan has continuously been involved with Xilinx as either a customer, engineer, salesperson, or marketer for over 25 years.
These days, Chetan’s efforts have been focused on the rise of AI and other embedded processing technologies at the edge supporting intelligent and adaptive factories, hospitals, and infrastructure applications.